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Industry Messaging and Information

  • The U.S. Travel Association encourages travelers and the U.S. travel industry to monitor and follow the guidance offered by the Centers for Disease Control and Prevention (links and industry updates on the U.S. Travel Association website)
  • Travel Industry Talking Points (U.S. Travel Association)

 

ECONOMIC IMPACT ANALYSIS

  • Travel spending rose 4% last week—recovering about one-third of the prior week’s 11% decline
    • In the week ending November 14, travel spending tallied $11.9 billion, reflecting a 44% drop below last year's levels (a $9.5 billion loss)
      • While this is an improvement from the 46% year-over-year (y/y) decline in the previous week, it remains worse than the 42% y/y decline (and $12.9 billion in travel spending) two weeks earlier
      • The y/y decline in travel spending has remained in the -41% to -46% range for 14 of the last 15 weeks, the lone exception being the first week of September due to a boost from Labor Day holiday travel
    • Likely a result of the rapid rise of COVID-19 cases in the region, the Midwest was the only region not to improve from the prior week
      • Seven of the 17 states that experienced worsening conditions in the week ending November 14 were in the Midwest, with Minnesota, Iowa and Indiana experiencing some of the largest declines of the week
      • On the other hand, the severe declines in West Virginia, South Carolina, Nevada and Puerto Rico in the week ending November 7 proved to be a one-week phenomenon, as these states were among the best performers last week
    • Since the beginning of March, the COVID-19 pandemic has resulted in $463 billion in cumulative losses for the U.S. travel economy
    • The continual depressed level of travel spending has caused a loss of $59.5 billion in federal, state, and local tax revenue since March 1

Tracking Traveler Trends

The following two tools show real-time data measuring the effects of COVID-19 on travel within the U.S. Tracking consumer behavior over time will help provide an early signal of returning travel activity that can help organizations determine the right time to re-deploy marketing plans and resources.

 

Hotel and Air: Traveler Trends Tracker (as of November 24)

  • Domestic air and hotel bookings for future travel (-60% y/y) were slightly lower than in the previous week
  • Regional differences remained strong:
    • Domestic bookings to Montana (-22%), Wyoming (-26%) and, for the first time, Delaware (-34%) experienced the lowest y/y declines
      • Domestic bookings to New York (-81%), Massachusetts (-75%) and Connecticut (-75%) experienced the highest y/y declines
  • International bookings for future travel to the U.S. (-58% y/y) performed better than domestic bookings for the first time since April and were significantly improved from earlier weeks

Source: Adara

 

Car: Daily Travel Index (as of November 24)

Arrivalist’s Weekly Travel Index, prepared for U.S. Travel Association, measures consumer road trips of 50 miles or more in all 50 U.S. states.

  • Road travel has remained roughly flat over most weeks since Labor Day—in the -10% to -15% y/y range, this past week being no exception
    • While there have not been any significant weekly improvements since the end of the summer, road travel has generally maintained a relatively good performance over these last few weeks, with lower y/y declines on a consistent basis than any other time since the start of the pandemic

You can also view Arrivalist’s Daily Travel Index here

Source: Arrivalist

 

Passenger Screenings at TSA (as of November 24)

  • Daily TSA screenings increased last week and also improved on a y/y basis
    • The latest seven-day average of daily screenings (through Tuesday, November 17) was 1.8% higher than the previous seven-day period, and “only” 63% lower than in the same period last year
    • Though it is still deep in negative territory, the latest 63% y/y decline reflects an improvement over the 66% y/y decline in the previous seven-day period; it is also—tied with the seven-day period ending Oct. 27—the best y/y performance since the start of the pandemic

Source: TSA

 

TTRA

LIST OF COVID-19 TRAVEL AND TOURISM RESEARCH RESOURCES